STORY IMPACT

Book Coaching for Authors

You don’t need to be a publicist, or a graphic designer, or an experienced marketer. You actually write books. Isn’t that enough?

Here’s how we can help:

Our Author Services include book coaching and support for every stage of the publishing process and every sized budget – including FREE.

Close-up of a smiling woman with blonde, wavy hair and purple eye makeup, wearing a black leather jacket, with a cityscape view of tall buildings outside the window.

My Story

I’m an Author and a Book Coach.

I’m Lisa Towles, an award-winning crime novelist and the author of 14 crime thrillers, most recently Switch, a techno-thriller published in 2025.

In 20 years of writing books, I’ve experienced every corner of the publishing industry – small publishers, academic publishers, hybrid, traditional, and self-publishing. And I’ve learned how to navigate the landscape through smart strategies, short cuts, and practices that keep me productive, organized, and sane.

My qualifications include an MBA, certifications in Digital Marketing and AI, 14 published books, two decades in the publishing industry, and 18 years in corporate communications . Learn more about me on my Author Website or on LinkedIn.

I have one over-arching purpose – to support and encourage writers on their journey. The digital world can be overwhelming, and I’m using my personal experience, education, and knowledge to launch writers into the publishing world with a strong, informed, and empowered presence.

My Approach

My approach focuses on outcomes, not a pre-set number of sessions. What are you trying to achieve, where are your gaps, and where do you want to go? I work with authors at every stage and every comfort level with technology — I've developed resources to make sure that never gets in the way of the work. I offer two different coaching programs, as well as lower-cost, individual, a la carte services.

NOW’S THE TIME. Your hard work, vision, and unique voice deserve to be heard above the noise. Don’t navigate a crowded market alone. Partner with an experienced, supportive coach who understands how to make you stand out, elevate your author brand, and connect with the readers who will become your biggest fans.

They’re waiting for you. Let’s go find them together.

I can’t wait to work with you and help you share your story with the world!

Learn more
A collage of four images with overlaid text discussing the role of a book coach. Top left shows snow-capped mountains, with text about clarifying goals and vision. Top right features palm trees at sunset, with text about building a powerful author brand. Bottom left depicts a sunset over mountains, with text about connecting with the ideal market. Bottom right shows a silhouette of a person at sunset, with text about empowerment, encouragement, and support.
Book cover titled 'The Me Factor' by Lisa Towles, featuring a smiling man in a suit against a blue background with white and yellow text promoting author visibility and memorability.
A promotional graphic for the book "The ME Factor" by Lisa Towles features a 3D mockup of the book cover, which is blue with yellow and white text. The background is a night sky with star trails over a body of water. There is a quote from Leo Bottary, praising the book, and a tagline in yellow text emphasizing that the book reveals the strategic why and permission to show up as yourself.
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Discover The ME Factor: Your Secret Weapon for Author Visibility

Shift from generic marketing to a bold strategy that integrates your true, unique identity into every facet of your career and brand presence.

  • Targeted Reader Connection

  • Decades of Industry Mastery

  • A Scalable Author Framework

Find your why…and USE IT!

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